badc

2018 - Finalist

Hidden Weakness

Finalist 2018
Publicis Worldwide
Sanofi
Ostelin

If you could see our bones, you’d do something about it. To prove it, we showed unsuspecting Australian women their bones.

Advertising agencyPublicis Worldwide
Creative directorRyan Petie
CopywriterChristian McKechnie
Art directorIan de Raat
Agency producerVicki Lee
Print production managerLuke Stocks
Account serviceJake Donaghey
Client marketing managerStephen Walker
Production companyTaxi