Human Sundials – the sun safety message delivered in the right place at the right time.This outdoor idea used people’s own shadows to remind them when the sun is at its most dangerous – between 10am and 2pm. The campaign consisting of stencils and floor decals was launched on Kids Day at the Brisbane International Tennis Tournament to educate children on sun-safety in a simple engaging way. The stencils on the ground read: If your shadow falls inside the circle, it’s time to cover up.
Human Sundials
Dylan Jones - Editor
Jack Wareham - Time Lapse Shadow Shooter
PLEASE SEE CASE STUDY FILM
