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2017 - Silver

My Kind of Wonderful Campaign

Silver 2017
McCann Queensland
Mantra Group
Hotels and Resorts
Advertising agencyMcCann Queensland
Creative directorBenjamin Davis
CopywriterBenjamin Davis
Art directorBenjamin Davis & Jackie Dewar
Agency producerSarah Jacobs
Account serviceLucy Stubbs
Client marketing managerVicky Watkins
Production companyTaxi
DirectorJustin McMillan
ProducerMark Bishop
CinematographerTim Tregoning
Post production houseAltVFX
EditorJoelle Baudet
Other Contributors

‘My Kind of Wonderful’ is an ambitious platform that chronicles four unique stories of guests experiencing Mantra Hotels properties. Featuring many intimate and personal moments experienced by travellers from all walks of life, the film takes place at Mantra Hotels properties across the country and in New Zealand. These four different experiences include a couple enjoying a holiday in the city; a family getaway at the beach; an exciting business milestone; and a romantic wedding at Lake Tekapo, New Zealand. While the stories are different, the film is based on the truth that every person who experiences a holiday has a different kind of wonderful, and Mantra Hotels caters to each and every kind. In addition to the film, the stories will be used as individual content pieces through both above and below the line media.