The Energy team within AnteoTech, works to meet ever-increasing performance demand for electric vehicles, energy storage systems and consumer electronics. The Energy team approached us to create a logo for their product Anteo X.
Anteo X is an additive and advanced binder technology that is used to boost the performance of silicon, delivering increased capacity, extended cycle life and superior mechanical properties enabling high-energy lithium-ion batteries to be manufactured cost-effectively, light, and more compact. Dynamic, fluid and innovative – our task was to create a logo that represented this.
The icon was our focus, inspired by the movement and flow of energy. This was achieved through the design of a single, continuous, fluid line which forms the X icon. Combined with a dynamic colour palette, using vibrant orange chosen because of the association with energy in colour theory.
