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2021 - Bronze

Beyond the Call

Bronze 2021
Colin Renshaw
Victoria Police

‘Beyond The Call’, a new Victoria Police campaign has brought a past police officer back to deliver a critical message to officers about mental health and suicide warning signs. The campaign is part of a long term partnership and behaviour change program around mental health and suicide awareness. Late Senior Constable Laurie Fox, husband and father of two took his own life on New Year’s Eve 2012, aged 32. With the support of his former wife, Belinda Bozykowski and the Victoria Police Mental Health Program office, we used deepfake technology to create a harrowingly real message from Senior Constable Fox, urging officers in Victoria to seek help and support without fear of consequence.

Advertising agencyMcann Australia
Creative directorAndrew Woodhead
Production companyExit Films
ProducerLeah Churchill Brown
Post production houseAlt.VFX
Visual effectsT&DA
Other Contributors

Alt.VFX - VFX Supervisor - Colin Renshaw
T&DA - Producer - Tyrone Estephan
T&DA - Developer - Raymond Leung
Alt.VFX - Online Editor / Supervisor - Dave Edwards
Alt.VFX - Compositor - Mitchell Kehn