Since 2019, Signet has supported Canmaster Smash, an Australian Artist inspired by industrial sounds. In turn he’s supported us by ’banging on’ about our really boring products. It’s a beautiful thing!
Because Signet also supports 60,000 Aussie businesses, who support us by using our products, we thought it would be great to get them and Canmaster Smash together on the same bill.
True to 2020 form, this collab could only happen via socially-distanced video conference technology. Like any video conference meeting, ours was not without issue, but the end result… well… while it’s more of an ’Enthus-ical’ than a ’Musical’, it’s definitely a banger, which our Facebook engagement stats can attest to…
VTR 44.5% which is 148% above the Skip Ad average
Over 45,000 people watched entire 90 sec ad.
525.64% improvement on our B2B Sector Facebook Benchmark (0.7%) with 4.1%.
Exceeded all FB category benchmarks
