**JUDGES NOTE: THis was sent to the PRINT PANEL but suggested it should be judged on Design**
The ‘DAIS Book of Ideas’ is the final instalment in a series of 10 books, written and designed annually by the DAIS team as a personal thank you to our clients and supporters. This book’s main aim was to promote DAIS’ rebrand from Brand Strategy to an Identity & Ideas Agency.
Built around the concept of ideas – what makes a good idea, the history of ideas, golden ideas, what to do with a good idea – the Book of Ideas educated, inspired, and promoted the true value of an idea and why we were rebranding.
An array of print techniques, textures, paper stocks, inks and foils in different golds were used to celebrate and reflect the brilliance of a golden idea and our 10th year completing this project.
