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This spot brings together 5Game Characters, from different gaming genres, to explain the benefit of 5G bandwidth. It riffs on the idea of old sitcom shows, but each character is from a particular game style and era, all working together. More players can play different games all at the same time. With 5G, now you get it. This was designed to show that in a fun and memorable way, and with the magic of animation and cutting edge VFX, it was all possible. This was fun. We knew we had to convey these as video game characters and not just something plucked out of a cartoon, so we played on styles from different genres and eras of games to allow for a quick read”, “Shooting with proxy ‘human’ talent on set allowed us for real world interaction and a great base for us to bed our game characters into reality.”