2024 - Finalist
Go on, tell me what I’ll never do next
Finalist 2024
Signet is a B2B Packaging supplier to over 50,000 Aussie businesses, helping them to chase their dreams. Signet is a supporter brand. Their stated purpose, emblazoned on their warehouse wall, is “We Help Australia Compete’.
Supporting Australia on the Olympic stage is a natural extension of this purpose, but Signet went a step further than that, handpicking a team of athletes based on ‘Aussie’ traits and values that they felt all of Australia would look at, nod and say “We can get behind that”.
In this case, Skye Nicolson was chosen for her unstoppable determination to be the world’s best in the face of inumerable naysayers.
Advertising agencyBrainheart/ Signet
Creative directorRem Bruijn / Matt Henry
CopywriterMatt Henry / Rem Bruijn
Art directorLindsay Thompson
Agency producerRem Bruijn
Account serviceRem Bruijn
Client marketing managerAngelina Mavrick / Matt Henry / Andrew Hibbins
Production companyContent Lion
DirectorBrendan Schoenmaker
ProducerMax Hinton
CinematographerMungo Heath
Post production houseContent Lion
EditorBrendan Schoenmaker /Ryota Yorifuji
Visual effectsBrendan Schoenmaker /Ryota Yorifuji
AnimatorBrendan Schoenmaker /Ryota Yorifuji
Soundmusic studioContent Lion / Rosco Audio
Sound designerBrendan Schoenmaker /Ben Vlad
Other Contributors
Talent: Skye Nicolson and Ray ’Rabbits’ Warren
