When it comes to international blockbusters the Gold Coast is well established as a desirable production location. Interestingly domestic film makers and production companies sometimes overlook it as a possible production location because of that. There is enough room for everyone, so it was time to get the word out.
Our aim was for domestic production companies to consider and propose the Gold Coast for Australian TV and film productions.
A print campaign was created to promote all the reasons why the Gold Coast is a really good idea for all your production needs.
There were 3 executions in total running as full page ads and A6 in various industry publications and online platforms targeted to key decision makers.