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2021 - Finalist

Greyhound Australia – Let’s Drive

Finalist 2021
Rumble Strategic Creative
Greyhound Australia

As a business that relies on travellers, COVID-19 stalled Greyhound’s plans for 2020. But with time on our side, we planned one of the year’s biggest comebacks with one of Australia’s favourite sons fronting the social campaign. In true-blue bucolic style, Nollsie led the coachline’s rapturous return to service – effectively getting more eyes on the brand than ever before through a hero piece, supporting BTS videos, and social activity.

Advertising agencyRumble Strategic Creative
Creative directorNancy Hartley; James Burchill
CopywriterRhys Venning
Art directorBec McCall
Agency producerKatrine Bowman
Account serviceNikita Baynes; James Goodrich
Client marketing managerMichael Leard
Production companyLight + Shade
DirectorJosh Zaini
ProducerEmma Horne
CinematographerJosh Zaini
Post production houseLight + Shade
EditorRohan Cooper
Visual effectsJono Shaw
Soundmusic studioMusic Mill
Other Contributors

Alex De Waal – CEO, Greyhound Australia
Saira Manns – Digital Communications and Production Manager, Greyhound Australia
Elysia Vun – Graphic Designer, Greyhound Australia

Matt Bamkin – 2nd unit DP, Light + Shade
Aaron Bottero – Camera Assistant, Light + Shade
Ben Russel – Gaffer, Light + Shade
Dean Ganter – Sound Recordist, Light + Shade

Jeff Camden – Drone/Stills
Jane Heta – MUA + Hair
Jimmy Christiansen – Safety Coordinator
Carmen Bensley – Production Assistant / Data