Brief: To design an immersive, interactive experience based on the behaviour of bees and the collective nature of the hive.
Idea: To create an actual ’hive’ that the individual could contribute their various thoughts, responses and comments on current social, political and economic issues to.
Execution: To use a palette of organic colours, custom real-world textural imagery and bold typographic statements to provoke, engage and broaden the individuals intellectual experience in relation to their wider community.