Women escaping domestic violence are often left without anything – even a phone or computer. This makes things like organising finances, finding a place to live or even getting a job extremely difficult.
Spare Keys takes otherwise perfectly useable tech that individuals or corporations are throwing out, and provides it to women’s shelters and others in need – so they can get their lives back on track.
We were tasked with raising awareness of the brand, as they shift their focus away from crisis accommodation towards providing tech to those in need.
We wanted to show people that your old laptop can offer someone escaping domestic violence a way out of their old life – by creating a simple visual of laptop on its side, that looks like a doorway.
