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2024 - Finalist

National Tobacco Campaign – Keep at Quitting

Finalist 2024
Jason Hargreaves
Australian Government Department of Health and Aged Care
National Tobacco Campaign – Keep at Quitting

An emotive commercial follows a First Nations’ family and their encouragement towards
succeeding at their individual goals a daughter strives to be a better basket baller, a son
who is trying to nail a song on his guitar and most importantly a Dad who is supported by
his family to keep off the smokes. Keep at quitting.

Advertising agencyCarbon Creative
Creative directorSandra Hind
Art directorKimi Schieren
Agency producerAngela Hueppauff
Production companyCarbon Creative
DirectorPaul Giggle
ProducerAngela Hueppauff
CinematographerJason Hargreaves ACS