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Off the back of demand for increased production, Sea Legs Brewing Company needed to make the shift to larger volume can printing, providing the perfect opportunity to refresh their packaging. Having already made tweaks to key brand elements over the years, including the iconic wave detail and colour palette, we sharpened and refined these details when implementing the new overall look and feel. The core range’s aesthetic is both visually appealing when the cans standalone, as well as when the range is positioned altogether. The beer names and tasting notes were also reviewed to ensure every component made Sea Legs beers stand out from the rest and reinforce the brewery’s location in the riverside suburb of Kangaroo Point.