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2022 - Finalist

Téssera Foxtrot Pinot Noir

Finalist 2022
Neon Creative
Téssera Wines
Pinot Noir Wine

In true Téssera wines style, the story of this wine was brought to life on the label. The Foxtrot Pinot Noir was barreled and forgotten about, until the winemaker, Phil Christensen (aka. The Silver Fox of McLaren Vale) unexpectedly found the wine in the barn.

The dancing silver fox brings to life the story of the winemaker and the process of picking pinot noir grapes at the absolute perfect time to create a great wine. It’s a delicate dance between the winemaker and the grapes… which is as harmonious as dancing the foxtrot with a partner.

The result is a luxurious label with sophisticated finishes. Printed on a heavy stock, gold foiling delivers rich, premium cues, and adds drama to the brand. Metallic silver was used for the fox with a high build varnish for further impact. The overall effect is luxurious both in the hand and to the eye.

Advertising agencyNeon Creative
Creative directorAmanda Mason
Account serviceAmanda Mason
Design studioNeon Creative