Want more than an integrated campaign? Introducing the BCFing brand platform.
Shameless retail, guaranteed to broaden the appeal of BCFing with work across TV, Radio, Digital and Catalogues.
So how did it go?
BCFing made the podium for complaints, set the line for the Advertising Standards Board, and delivered the BCFing results:
– Brand awareness since launch up by 12%.
– BCF’s total awareness is now on par with Big W.
– Exceeded the year’s sale targets by 25%.