This personalised direct mail piece was sent to prospective clients the day after a very successful night for the agency at the 2017 AMI Awards. Creatively we combined visual elements from two campaigns that were national winners. One campaign was a road safety initiative targeting parents of P-platers. The other was for Sunny Queen Farms’ free range eggs. A quick illustration, and speedy printing and die-cutting ensured the mailers were in the hands of Marketing Managers and CEOs within 24 hours.