Dan Higson – Panel Chair

Judge 2021
Smith & Western, Director

Dan has worked in the music industry all his life. First as a failed pop star. OK, it wasn’t all a disaster – he was in Hawaii’s first punk band (Open Wide) and appeared live on Top Of The Pops several times as “stand-in bass player” for 80’s Pop/Jazz outfit Matt Bianco due to a clerical error. He also guested on keyboards with my famous brother (Charlie Higson, writer and creator of UK comedy show The Fast Show)’s punk/funk band, The Higsons.

But it wasn’t until he jumped the fence into the “jingle world” that things really started to come together. Since making the switch to composing and producing applied music, he has worked in the ‘music for advertising’ industry for over twenty years now, both in London and now in Sydney. In that time the music and sound he has produced has helped sell airlines, cars, department stores, nappies, chocolates, sports drinks, fast food, TV stations, mobile phones, magazines and a whole lot more.