My Kind of Wonderful Campaign 01F Campaign

Silver 2017
McCann Queensland
Mantra Group
Hotels and Resorts

Advertising Agency McCann Queensland
Creative Director Benjamin Davis
Copywriter Benjamin Davis
Art Director Benjamin Davis & Jackie Dewar
Agency Producer Sarah Jacobs
Account Service Lucy Stubbs
Client Marketing Manager Vicky Watkins
Production Company Taxi
Director Justin McMillan
Producer Mark Bishop
Cinematographer Tim Tregoning
Post Production House AltVFX
Editor Joelle Baudet
Other Contributors

‘My Kind of Wonderful’ is an ambitious platform that chronicles four unique stories of guests experiencing Mantra Hotels properties. Featuring many intimate and personal moments experienced by travellers from all walks of life, the film takes place at Mantra Hotels properties across the country and in New Zealand. These four different experiences include a couple enjoying a holiday in the city; a family getaway at the beach; an exciting business milestone; and a romantic wedding at Lake Tekapo, New Zealand. While the stories are different, the film is based on the truth that every person who experiences a holiday has a different kind of wonderful, and Mantra Hotels caters to each and every kind. In addition to the film, the stories will be used as individual content pieces through both above and below the line media.

Entry ID 8539