Vince Lagana ,

Judge 2022
It's Friday, CCO

Vince is one of the most highly regarded and awarded creative thinkers in the country. Having established a formidable reputation as an Art Director and Creative Director, including a two-year stint in America, his CCO role has seen him maintain his reputation for creative excellence, both locally and internationally. His work has garnered hundreds of awards across brands as diverse as Meat & Livestock Australia, NRMA Insurance, Samsung, Coca-Cola, Toyota, Diageo, Lion Nathan, Beam Suntory, The United Nations, Google, Canon, Sony, HP and Chevrolet. Included amongst these awards are over 40 Cannes Lions and many D&AD pencils. His work for Coca-Cola has been accepted in both, The MOMA in New York, as well as the Clio Hall of Fame

He has judged local and global awards, including D&AD, OneShow, Adfest and the Cannes Lions. This, along with his other achievements, are why the One Club had ranked Vince amongst the top ten Creative Directors globally.

In 2022, Vince chased his dream and Co-founded his own agency – It’s Friday.

Previously, he was Executive Creative Director at The Monkeys Sydney, Leo Burnett Sydney, Associate Creative Director at Goodby, Silverstein & Partners San Francisco and Creative Group Head/Art Director at Saatchi & Saatchi, Sydney.